Look, I haven't seen This Is The End, and I'm still slightly skeptical, but between trending better than Man of Steel, learning most of the movie is just everyone making fun of each other's careers, and Michael "What's up, Rihanna?" Cera in the trailer, well, I'm sold that at I AT LEAST want to see it. I've written it before and I'll write it again: properly executed self-deprecation is the key to my heart. Note: "self-deprecation," not "self-defecation." There's been some confusion in the past.
And I had all of these feelings before I even took into account that most of the This Is The End GIFs floating around the world wide web feature a deranged axe-wielding Hermione demanding booze. So yeah, sold. Count me in for a viewing. Above via.