It took me 7 months to complete it but it was for sure worth it. 50 dollars for kicks that you can't miss! #starbury The movement is serious pic.twitter.com/hVlW26qUvM
— I AM PEACE STAR (@StarburyMarbury) November 15, 2016
Stephon Marbury is still in the shoe game. The former NBA All-Star and current superstar in China has been well-known for Starburys, his line of affordable basketball sneakers. They made waves for being available for the low price of $14.98, but his newest releases aren’t quite that cheap.
There is a good reason for this, though: the new kicks are insane. Meet the Starbury Elite Lightups, which come in three colors – blue metallic, red metallic, and water – and all cost $49.98. They are insane, but in a way that leaves you captivated because you haven’t had light up shoes in decades.
Today at 3pm the #starburyelites drop on https://t.co/ZuK7oEqCIu Sizes 9-14 with half sizes. Thank you for your patience. #LoveisLove pic.twitter.com/iAGtJzUBiZ
— I AM PEACE STAR (@StarburyMarbury) November 15, 2016
These are vibrant as all hell, but as Marbury explains in the video, the kicker is that the shoes light up when synced with music played on an iPhone app.
Here are the details behind the app, according to Sports Illustrated.
The iPhone app was developed by Shenzhen-based Heaton, and it can be paired with the Starbury Elite shoes via Bluetooth. The app has controls that can switch the lights on and off and change the color. The microphone enables music from a user’s library and also voice to control how the lights flash.
The app, unsurprisingly, is called Starbury. According to one video, the app can cause the lights on the shoes to change colors, while you can also adjust the sneakers so that they are high tops or low tops.
When the people show love to the #starburymovement pic.twitter.com/ffhjo8mplO
— I AM PEACE STAR (@StarburyMarbury) November 21, 2016
If you’re worried about the music your shoes sync to being corny, no worries. Marbury said that the kicks will sync to the music on your phone’s library, which rules. Another thing that rules: the fact that Marbury is so passionate about making sure that his shoes are affordable. This has always been a big deal, but it’s especially true with the Elite Lightups.
Making a change takes great sacrifice and commitment. We set out 2 B different in selling shoes at 15 dollars. Now we offer technology in 👟 https://t.co/CYoh1TTkI9
— I AM PEACE STAR (@StarburyMarbury) November 23, 2016
All love. It was time for someone to really give the people something different that's dope and affordable. They have no answer for truth! https://t.co/VoBstLkf0h
— I AM PEACE STAR (@StarburyMarbury) November 16, 2016
You already know. Could easily charge 300 for these but wouldn't disrespect humans. https://t.co/Lc8C2d6phh
— I AM PEACE STAR (@StarburyMarbury) November 16, 2016
No doubt my dude. I'm always gonna step up for my people to have. Shoes don't cost that much to make. Never gonna rob the hood!! https://t.co/CW85e1HKlo
— I AM PEACE STAR (@StarburyMarbury) November 17, 2016
He even made it a point to call out Jordan Brand, which he says is “heartless” for selling expensive sneakers.
We have to help the community it's our duty. Selling shoes for 200 dollars 💵 (Jordan) to people you know can't afford is a heartless move! https://t.co/w7wGbZrxkB
— I AM PEACE STAR (@StarburyMarbury) November 23, 2016
Yes sir. Shoes don't cost that much to make as you see I'm producing shoes with technology. Jordan has been robbing the hood way to long. https://t.co/476i7a8XAA
— I AM PEACE STAR (@StarburyMarbury) November 21, 2016
Odds are we won’t see any sneaker wars break out between Jordan and Starbury, but Marbury seems like he’s determined to make a shoe that people don’t have to break the bank to buy. Plus they light up. This cannot be stated enough. Stephon Marbury made a dang light up shoe that syncs to music on your phone and you can adjust between high tops and low tops.
(Via Sports Illustrated)