The Walking Dead‘s ratings aren’t as stunning as they used to be, but it’s still very popular. Last Sunday’s controversial (to say the least) season finale was by far the most watched thing on cable: It delivered 18.4 million viewers and 11.5 million adults 18-49 in Nielsen live+3 ratings. In second place? The People v. O.J. Simpson: American Crime Story, with 6.1 million and 3.3 million.
Nothing can compete with The Walking Dead. Literally.
For the fourth-straight year, AMC’s zombie series is the biggest show on television in the all-important 18-to-49 demographic (that includes the cultural monolith that is NBC’s Sunday Night Football). If you’re 17 or younger or 50 or older, you might as well be zombie chow to advertisers.
The show had an average live-plus-three viewership across the season’s 16 episodes of 18 million total viewers, 11.5 million adults 18-49 demo alone.
“Thank you to everyone who makes The Walking Dead possible, from those working in the Los Angeles-Senoia-New York ‘zombie triangle’ to our fans around the world,” [said Charlie Collier, president of AMC, SundanceTV, and AMC Studios]. “We now put down Lucille for a while and leave the ‘at bats’ to baseball until our October return.” (Via)
Probably shouldn’t mention that cliffhanger, if you want to be number one for a fifth-straight year.
(via the Wrap)