In “Why the hell has this taken so long to happen???” news, the brothers Hanson – the same guys who brought us the infectiously obnoxious but inexplicably lovable “Mmmbop” – finally revealed their own craft beer, after having teased us all with the idea several years ago. Earlier this week, Zac, Isaac and Taylor attended the official premiere for The Hangover 3, and they surprised the people in attendance with a special batch of Mmmhops, which might just be the best named beer in history.
Unfortunately, if you weren’t at that premiere – my invitation was apparently lost in the mail – you won’t get to try it any time soon. The brewery behind Mmmhops informed the folks at Beer Pulse that this was just a one-time thing for the party, despite the brothers’ claims that the beer would be available to the general public this month.
“The product that was sent to the premier was a sample batch and for promotional purposes only,” says Mustang Brewing founder, Tim Schoelen. “The final recipe is yet to be determined. In fact, Hanson was in our brewery this week working with us on a pilot brew. They’re great guys and serious craft beer fans. We look forward to working with them.”
If they’re stuck on ideas for flavors, the words “vanilla” and “bubble gum” keep coming to mind. But I’ll leave the ingredients to them. In the meantime, I’m going to start thinking of ideas for more 90s pop band beers. Maybe Chumbawumba’s “Tubthumping Tongba” or The Proclaimers’ “I’m Gonna Be (500 Malts)” or Bush’s “Gluten-Free Glycerine”.
I’d better stop, because I can do this for weeks.