It’s hard to say any event is “made for Twitter” anymore. The social media platform has grown to a point of ubiquity that means all events, no matter how small, are perfect for tweeting about. But Yeezy Season 3 – a worldwide live-stream of a new album/fashion line by one of the world’s most famous artists – still feels like it belongs to the website made for reacting as quickly as possible. The tweeting masses responded by bringing their A-game.
Well, they would have. If they could get the stream to work.