FXX picked up the “exclusive cable and VOD rights” to The Simpsons for $750 million back in November. In April, the network announced it would be marathoning all 522 episodes in order over 12 days this August to kick off the festivities. We thought that was the big deal. That was not the big deal. This is the big deal: The website they’re setting up to accompany it, “Simpsons World,” is going to kill us all. From the press release:
“Simpsons World” will offer a unique and personalized Simpsons experience for both casual and super fans by allowing users to interact with premium content in unprecedented ways. For the first time ever, all authenticated viewers will have instant and on-demand access to every single Simpsons episode ever, 24 hours a day, 7 days a week via SimpsonsWorld.com, and FXNOW apps for iPhone, iPad, Xbox One, Xbox 360, Android phones and tablets, Smart TVs, and additional set-tops devices.
Additional exclusive offerings include new ways to explore Springfield’s characters and locations, the ability for users to curate their own personalized playlists and share their favorite show clips and quotes.
Okay, fine. But that was written by a PR flack at FXX. Of course it sounds promising. What say you, jaded and cynical television critics who got a first glimpse of it at the TCAs a few minutes ago?
Simpsons World launches in October. Get your affairs in order. You will never get anything done ever again.