Louisville rapper EST Gee has been full steam ahead promoting his new project, Bigger Than Life Or Death, putting out a string of videos for the mixtape’s songs, including the self-titled lead single, “Capitol 1,” and “Price Tag.” His latest addition to the growing videography is “Riata Dada,” a bass-heavy, clamoring banger featuring his favorite things: Fast cars, chunky jewelry, stacks of cash, and scantily-clad women.
Built atop a cacophonous beat by Akachi, Southside, TM88, and TooDope (the number one producers perhaps explains the cascading, competing synth sounds), “Riata Dada” is a chorus-less, one-verse statement from EST Gee. Throughout the verse, he explains everything from why he signed with Yo Gotti over some other higher-profile labels (“If I wasn’t this, then I probably been done signed with DJ Drama/ But I’m thuggin’ and I’m shinin’, f*ck with coke, I roll with Gotti”) to whether or not he really even considers himself a rapper (“Did I really leave the streets alone to rap? I ain’t decided”).
EST Gee signing with Yo Gotti has given the CMG label a strong, stacked roster that has been racking up wins all year, including Moneybagg Yo’s No. 1, 42 Dugg’s XXL Freshman selection, and a label deal with Universal.
Watch EST Gee’s “Riata Dada” video above.
Bigger Than Life Or Death is out now via CMG/4PF. You can get it here.
