At the end of last year, TDE’s in-house engineer Derek “MixedByAli” Ali announced that he purchased Death Row Records, the iconic studio where rap legends like Snoop Dogg, Dr. Dre, and Tupac Shakur recorded classic records. He renamed it NoName Studios, after his newly-launched label, NoName Recordings, and quickly signed his first artist: Malik Moses, who recently released his new single, “Show Me Something” with Bas. Fresh off the singing, Ali explained what he liked most about his new artist.
“The way he was able to really catch my attention with his selection of beats, the way his production was laid out, the way his songwriting and just how he carried himself sonically, that reminded me of working with Kendrick [Lamar] and working with Thundercat and Terrace Martin,” Ali told Rolling Stone. “It gave me that same feeling instantly as soon as I heard the first four bars of his music, and that’s rare nowadays.”
Ali also spoke about his overall vision for NoName Recordings. “We just want our label to be that safe place where artists can create, artists can have that creative freedom,” he said. “I don’t hear of too many audio engineers starting ventures like this, so it’s a different perspective to bring into the industry, the perspective from somebody who’s in the trenches understanding how it works and the grind that it takes to really be successful.”
You can listen to Morris’ new single and read the full Ali’s full interview with Rolling Stone here.