For those who haven’t listened to the radio in the past 10 years, been on the internet in the past six months or ever heard of Snapchat, there’s a slight chance you don’t know who DJ Khaled is. If so, begin by watching Khaled’s recent appearance on Ellen to get acquainted:
TL;DW: he’s incredible — a full of life, warm-hearted, interesting person. And in addition to being the undisputed king of Snapchat thanks to his entertaining and motivational snaps, he’s a prolific entrepreneur, DJ, artist and producer. For example, he’s the genius behind this party anthem that’s been stuck in your head for the past six years.
On Snapchat, some of his positivity-infused signature phrases, like bless up, special cloth alert, and another one are becoming part of the modern day lexicon. In fact, there’s an entire subreddit dedicated to discussing Khaled and his Snapchat musings. But Khaled is perhaps best known for dispensing wisdom in the form of keys to success (always expressed with the key emoji) — and especially for his Major Keys, keys of extra special importance.