The Spice Girls brought girl power to mainstream audiences back in the 1990s and almost 20 years later their hit song “Wannabe” is being used to empower a new generation of girls and women in The Global Goals Campaign’s #WhatIReallyReallyWant movement, Rolling Stone reports. International stars recreated the iconic pop video and the movement received some major endorsements from original Spice Girls members Victoria “Posh” Beckham and Melanie “Sporty” Chisholm on Twitter.
The video sheds light on issues affecting girls and women globally, such as equal pay for equal work, stopping violence against girls, ending child marriage, and quality education for all girls. At the end, the creators leave viewers with the message:”What do you really really want? Girl power has come a long way, let’s take it further.” The campaign plans to tell world leaders in the United Nations what women and girls collectively want across the globe in September.
Directed by MJ Delaney, the video stars Larsen Thompson from the U.S., British girl group M.O., Canadian-born Taylor Hatala, Seyi Shay from Nigeria, Bollywood actress Jacqueline Fernandez from Sri Lanka, and Gigi Lamayne and Monoea from South Africa.
The Global Goals is using the #WhatIReallyReallyWant hashtag on Twitter and has gained support from celebrities and feminists worldwide. The original “Wannabe” debuted on July 8, 1996, so this is a pitch perfect way to celebrate 20 years of zig-a-zig-ahhhh’ing on the dance floor.