At this point everyone knows about Kendall Jenner’s catastrophic Pepsi commercial, in which the soft drink giant attempted to capitalize on the increased news coverage of various protests across the country in order to sell more soda. It didn’t exactly work out that well, and was a pretty big speed bump in Kendall’s burgeoning public profile as a model and socialite outside of her elder sisters’ shadows. While she has mostly recovered from the mistake of agreeing to participate in such a commercial without thinking about potential blowback (thanks to her attendance major events like the Met Gala and Cannes Film Festival, as well as a direct apology from Pepsi) the short-lived spot will live on as shorthand for “awful marketing decision” for a long time to come.
This weekend, for the first time since the commercial premiered and unleashed vitriol from many of the thousands who watched it, Kim Kardashian spoke about her reaction to the commercial and her thoughts on the reaction. During a conversation with Bravo’s Andy Cohen on Watch What Happens Live!, Kim opened up the first time she saw the commercial. She said,
“I didn’t see it until it had already gotten the attention, so you obviously have a different perspective when everyone’s just saying something. I think I was traveling and I landed and I just saw all this stuff come up.”