Last night’s new episode of Comedy Central’s @midnight played a dangerous, hilarious game with their latest Twitter-devouring hashtag: #NewHarryPotterBooks.
The intention was pure — to come up with pun-filled titles for the hypothetical next Harry Potter novel — but it was quickly misconstrued. Fans of J.K. Rowling’s wizard series briefly thought a new Potter book was ACTUALLY coming out (because a play and spin-off movie isn’t enough for those greedy Mudbloods), and once they discovered the truth, they were not pleased.
Here are some of the most over-the-top reactions.
So, this is what a minor heart attack feels like. Thanks a lot guys… #NewHarryPotterBooks #dontdothattome pic.twitter.com/TJinRMbVLW
— Hogwarts Radio (@hogwartsradio) July 30, 2015
https://twitter.com/OhNoSheTwitnt/status/626714297821982720
When you realise that the #NewHarryPotterBooks trend isn't what you hoped it would be pic.twitter.com/LR0JJkNQvm
— lucy (@Otter_Patronus) July 30, 2015
https://twitter.com/wreckitkhells/status/626713705552556033
To whoever started the #NewHarryPotterBooks thing, have you learned nothing from this series. pic.twitter.com/cLJPitYO9W
— gator hater 🏳️⚧️🇮🇱 (@kungfucohenn) July 30, 2015
https://twitter.com/thotforlarry/status/626671984496111616
When you wake up to the hope of #NewHarryPotterBooks and i's all a lie… 😭😭 pic.twitter.com/nHkKDjDZOe
— This Is Pulp (@ThisIsPulp) July 30, 2015
https://twitter.com/lumosgryffindor/status/626711801485373441
https://twitter.com/niallhoranslaye/status/626710495311958016
https://twitter.com/2ndlawlarry/status/626709509176692737
WHOEVER MADE THIS JUST KNOW THAT THIS IS NOT FUNNY I HATE YOU #NewHarryPotterBooks
— amber (@Gintare_13) July 30, 2015
When you realise #NewHarryPotterBooks isn't about
new Harry Potter books pic.twitter.com/cSvARq0qUc— – (@Dsyfa_) July 30, 2015
Our emotions cannot handle this trend #Deceit #NewHarryPotterBooks pic.twitter.com/Q2YdoqhmfM
— Just Eat Ireland (@JustEatIE) July 30, 2015
https://twitter.com/SamihaRifayat/status/626701995697676289
https://twitter.com/HogwartsLogic/status/626699352363413504
https://twitter.com/PotterReacts/status/626698904361435137
Harry Potter and The People Who Misunderstood A Hashtag And Were Severely Disappointed#NewHarryPotterBooks @midnight
— Chile Limon (@chilelimon616) July 30, 2015
oh apparently #NewHarryPotterBooks isn't true at all… why would you do this to us I'm so.. pic.twitter.com/D41mt7sWsh
— charlotte (@frostysmaug) July 30, 2015
https://twitter.com/ElloiseFry/status/626690551492927488
Don't. Lie. To. Me. #NewHarryPotterBooks pic.twitter.com/0g7k3AOSNY
— Ta. (@tanmvo) July 30, 2015
that #NewHarryPotterBooks , you sly people you had us all excited for a new book. pic.twitter.com/KoRcahmOKD
— Mint-Tek Circuits – The Prototype People (@MintTekCircuits) July 30, 2015
#NewHarryPotterBooks I misunderstood this now I trust no one pic.twitter.com/UeIHgqahRK
— 𝒥𝒾𝓃𝒶 (@Nyn3ve) July 30, 2015
Not everyone misunderstood the hashtag, though.
Harry Potter: Defense Against The Blart Arts #NewHarryPotterBooks @midnight pic.twitter.com/hasLsN3ROp
— . (@BrettOsinoff) July 30, 2015
Even I’m upset that one isn’t real.