11+ years, more than 70 issues and more than 5 million print copies in circulation – Dime Magazine has not only been a mainstay in the basketball universe, but it has also changed the way readers consume basketball content. Before us, there were no magazines that focused on what happened on the court and what ballplayers were into away from it.
We broke new ground, pioneered, and then championed basketball culture. And I have been lucky enough to be here for every minute of the ride. It’s high time we take a look back at how far we’ve come and the generations we have traversed. Here are all of Dime‘s covers in chronological order, from the most recent all the way back to gem you see at the top of this post from 2001.
There’s a story behind every single one of these covers. Some were more challenging to pull off than others (I have spent a lifetime waiting in hotels for Allen Iverson), some were ridiculous (Shaq was very specific about his “Godfather” costume as well as the requested gummy bears on set for Dime #38) and some were downright inspired (look no further than Kobe Bryant‘s self-authored cover story and art-directed cover shoot for Dime #22). Some day we will get around to telling all of the stories, but for now, here’s a visual tour of how far we – and the game – have come:
Dime 73: Kevin Durant, James Harden Kyrie Irving
Dime 72: Damian Lillard
Dime 71: Kobe Bryant