Earlier this month marked one year since the world received Pop Smoke’s first posthumous album, Shoot For The Stars, Aim For The Moon. It also came five months after the rapper was tragically shot and killed during an attempted robbery that took place in a Hollywood mansion he rented. By the end of the year, the project was one of the most popular releases of 2020 as it became a mainstay on the Billboard 200. Since its arrival, the late rapper’s team has promised a second posthumous effort from the Brooklyn native, something they confirmed last month with the announcement of Faith, a new title his team confirmed on Sunday.
At this point the music world is just days away from receiving the new project, but for folks in a pair of cities, there’s an early opportunity to listen to records from the upcoming album thanks to a unique promotional tactic. Pop Smoke fans can preview songs from the upcoming album thanks to QR codes located on flyers throughout New York City and Los Angeles. The specific location of these flyers is unknown, but some have been discovered and shared on social media by excited fans.
The flyers were posted days after the late rapper’s team released the “Outro” for the upcoming album. In it, he delivers a motivational message that lines up with the thoughts he shared in a trailer for the upcoming album. “Never let anybody get in between you and your creations,” the late rapper says in the video. “Why you just trying to be cool? You gotta make history.”
You check out videos of the flyers with the QR codes above.
Pop Smoke is out 7/16 via Victor Victor Worldwide/Republic. Pre-order it here.