Yesterday, Apple held a special event to announce their Apple Watch, the new iPhone 6, whatever the hell Apple Pay is, and a free U2 album on iTunes. What the Internet seemed to care about more than any of that was the crashing livestream, the anachronistic nature of a smartphone watch and a U2 cameo, and that one guy’s amazing infinite scarf.
The jokes made about Apple’s special event were arguably more interesting than the event itself. To that end, we’ve gathered our favorite photoshops and jokes about it from Twitter, Tumblr, Reddit, and last night’s episode of Jimmy Kimmel Live.
“Hey bro, you got the time?”
“Yeah, it’s… hang on. Just a sec. God f*cking damnit.”
https://twitter.com/rickygervais/status/509416504933494785
https://twitter.com/MarloMeekins/status/509404494514237440
https://twitter.com/vogon/status/509406127470018560
https://twitter.com/idiot/status/509408483230240768
Yes I'd love to appear at the keynote!
[gets a bob haircut]
[stops into Ann Taylor Loft to buy scarf] pic.twitter.com/z0uvmSiqRC— Michelle Markowitz (@michmarkowitz) September 9, 2014
https://twitter.com/ShaunPendy/status/509397441683001344
“This is the perfect scarf to wear on stage. People are going to love this.”
– that guy, this morning.
— Brandon Roeder (@brandonscott) September 9, 2014
https://twitter.com/markdorison/status/509391963389710337
https://twitter.com/Brandon_Borders/status/509416126837563394
https://twitter.com/ditzkoff/status/509412524458913792
Weird, checked the metadata on the new U2 album and “Pumpkin spice” is listed as the genre for literally every song
— Larry Fitzmaurice (@lfitzmaurice) September 9, 2014
Ain't no album like a U2 album because a U2 album is MANDATORY
— Matthew Perpetua (@perpetua) September 9, 2014
https://www.youtube.com/watch?v=JiBLTP0j6hI
Just some of the great new features of the #iPhone6 unveiled at the #AppleEvent pic.twitter.com/W3pmIAvpRM
— Jacy Catlin (@ieatanddrink) September 9, 2014
https://twitter.com/corypalmer/status/509399517054377984