Being underrated is great because you might be underestimated. You’ll also have the ability to surprise people with your untapped potential. On the other hand, nobody wants to be overrated. Being overrated comes with burdens and just generally sucks. Nobody wants others to believe they get more credit than they deserve. The same goes for the world of brewing. It’s better to be an underrated brewer and respected by your peers and the public than to be overrated and disliked.
Of course, it’s best to be “rated” and receive the accolades you deserve. Right in the middle. That’s the sweet spot.
In our neverending quest to learn from the pros, we asked some of our favorite bartenders to tell us the one beer they believe is completely overrated. The beer they think gets hyped too much or gets too much unwarranted positive attention. This doesn’t necessarily mean it’s a bad product, mind you. It merely means the beer might get more attention than it deserves.
Take a ride on the hype machine and tell us your pick for the most overrated beer in the comments below.
Daniel Condliffe, bartender at JSix in San Diego
I’m okay with the backlash on this one. I think Stella is a great example of marketing and creating a hype around an entirely average product. There’s a perception of it being sophisticated or a premium option to people who order it when a Modelo will hit a lot of those same flavors.
Laura Mitchell, bar lead at BEER PARK Las Vegas
Busch Light. When people ask me if we carry Busch Light, and we only have regular Busch, they turn their noses up every time, like, “No way, not even close to the same!” I don’t get it!