Despite having a slew of inescapably catchy singles under her belt and an album on the way, Saweetie has become just as well-known for her brand partnerships and cast-iron gut over the past few years. So, it should come as no surprise that her latest endeavor combines both for an unlikely, yet fitting collaboration. The Bay Area rapper has teamed up with Crocs, which has increased its visibility thanks to collaborations with Justin Bieber, Nicki Minaj, and Post Malone, and Hidden Valley Ranch, which she’s been known to slather on her spaghetti, to promote a new pair of the slipper brand’s signature rubber clogs adorned in food-related Jibbitz charms.
— Crocs Shoes (@Crocs) September 16, 2021
The Hidden Valley Ranch x Crocs Clogs are off-white-colored and accented with green speckles, drawing a resemblance to the dressing. Each of the Jibbitz charms are based on the items that folks love to dip in their ranch like fries, chicken nuggets, and vegetables. There are nine charms in all, and all are included with the clogs, which will only be available for purchase online through a drawing system. Entry is open from today to Monday, September 20 at 12pm ET. You can also check out Saweetie’s Instagram Story for a link to enter the big-city exclusive sweepstakes to win the shoes and a free pizza (in Chicago, Los Angeles, and New York).
Check out some shots of the shoes (and some choice fan reactions) below.
Saweetie for Crocs x Hidden Valley Ranch. ❄️ pic.twitter.com/hfAv3d9qOk
— Female Rap Room (@FemaleRapRoom) September 16, 2021
Saweetie has a collab with Crocs and Hidden Valley and I need that ranch charm immediately. (Via Saweetie Instagram) pic.twitter.com/6jHfWb8XQf
— micia (@DeMiciaValon) September 16, 2021
the way Saweetie has turned her weird food combinations into branding deals with McDonalds and Hidden Valley Ranch is so funny to me lmaooo ikdr you better turn that weird press into cash mamas
— THEE PROTAGONIST (@BreeeCass) September 16, 2021
Saweetie and her brand would make for a bomb case study for a marketing course. Hidden Valley + Crocs is genius lol
— Britt (@BrittanyBellPR) September 16, 2021
Im going type up an article on Saweetie once I wake up. This woman is fucking amazing. McDonalds bag is done, here comes the Crocs & Hidden Valley bag. Unhealthy eating now to healthiest of eating. Lets fucking go.
— smoove. (@SmooveTheSource) September 16, 2021